Interactive Reading

Read the passage and answer the question.

When Maya started her small bakery, she assumed that lowering prices would attract the most customers. For the first month, she sold every loaf at a discount, yet she barely covered her costs. A friend who ran a cafe suggested a different strategy: instead of cutting prices, Maya should explain why her bread was special. So she began posting short notes describing the local flour she used and the slow overnight rising process. Sales climbed steadily, even though her prices rose slightly. Maya learned that customers were often willing to pay more once they understood the care behind a product.